DOLLS KILL
2020-CURRENT
As Senior Designer at Dolls Kill, Gabriela works across women’s RTW and apparel, shaping seasonal collections for the brand’s in-house labels and licensed collaborations. Her work spans concept development, creative direction, and product design, balancing trend-driven ideas with distinct brand identities.
She created and launched Generation Kiss, Dolls Kill’s first in-house denim and fashion brand, establishing its concept, identity, and design direction.
Her work encompasses seasonal research, collection development, and material direction, with an emphasis on translating cultural references and vintage inspiration into original product. She works closely with cross-functional teams throughout development, bringing concepts from initial design through final execution.
GENERATION KISS BRAND LAUNCH MAY 2022
ASHTIN EARLE FESTIVAL COLLECTION APRIL 2026